Social media sites like YouTube are, in a way, microcosmic examples of what theoretical quantum physics in general tells us what the universe we all live in is like. To wit, there are a host of parallel universes on YouTube and within these parallel universes one can find a number of parallel worlds.
One of the most interesting, at least to me, of these parallel universes or cultures with parallel worlds or countercultures and subcultures within them on YouTube is that related to the Church of Jesus Christ of Latter-day Saints, Mormonism. But then I have been studying Mormonism for some thirty years now.
There are a number of parallel worlds within the parallel universe that is Mormonism on YouTube. There is the parallel world of Mormon news. There is the official LDS content world which includes an ask a missionary page and the Meet the Mormons film. There is the what Mormon polygamy was and is like world, a world that ranges from the polemical, the apologetic, and the academic. There is the why I am a Mormon world. There is the why I am no longer a Mormon world. There are insider explorations of Mormon doctrine. There are critical exposes of Mormon finances and the Church’s use of their monies. There is the what are Mormon temple rituals like world. And there is the intellectual polemical and apologetic worlds related to Mormonism in general, both of which have long histories in the history of religion, particularly monotheistic our way or the highway religions, and a long pedigree in the history of Christianity.
The Mormon polemical and apologetic world is one of the largest LDS worlds on YouTube. One can, for instance, find worlds on YouTube where some categorise Mormonism as a “fake" religion and a “fake" brand of Christianity. The bases for such a claim is grounded in the poster's perception that Mormonism is different than the religion of the poster, which these posters regard, of course, as the one true religion (ethnocentric apologetics) despite the fact that all monotheistic religions are grounded in belief and not empirical fact. See, for instance, the self proclaimed I am not a “progressive" Bible Thinker Mike Winger who, following in a long tradition in Christian polemics, condemns not only Mormonism as a “fake” variety of Christianity but also condemns Roman Catholicism as “fake” brand of Christianity, a theme that has a long history in Protestant and particularly evangelical polemics. See Capturing Christianity’s Cameron Bertuzzi, a photographer and self proclaimed Christian apologist, who, following again in a long line of Christian insider or emic polemics, condemns Mormonism and Islam as “false” religions created by “false” prophets.
Another of the parallel worlds within discussions of Mormonism on YouTube is the world populated by ex-Mormons who have converted to another sect or brand of Christianity. See, for example, the posts of Sandra Tanner, who converted to “true” Christianity thanks to her husband Jerald, the barber James Wardle, and Pauline Hancock, the founder of the more “orthodox” or mainline Mormon sect the Church of Christ (Hancock). In the wake of her de-conversion and conversion experience Sandra, along with her now deceased husband, has been arguing against (polemics) Mormonism, if in a somewhat academic way since 1964 through their Utah Lighthouse Ministry and its bookstore. See the ex-Mormon convert Ed Decker who converted to “true” Christianity—Decker was an early member of Saints Alive in Jesus, a group of ex-Mormon converts to “orthodox” Christianity—who, unlike the Tanner’s, often engages in defamations against Mormonism. See Heidi Luv, a self proclaimed “born again” Christian, demonologist, and “conspiracy theorist" who hosts the Unfiltered Rise Podcast and who has appeared as guest star on several YouTube “programmes”. Luv says that she broke away from the “Mormon cult”(a loaded ethnocentric term that in less ethnocentric scientific parlance refers to a new religious movement or a sect in tense relationships with its broader religious geography) because of its “occult" origins. For Tanner, Decker, and Luv problems related to aspects of Mormon history eventually foregrounded for them the falsity of Mormonism. One of the curious aspects of these now “true” believing “orthodox” Christians—well not, I suppose curious from an emic point of view—is that they never apply the same empirical and historical standards to their own faiths that they do to Mormonism, their other, a religion which they remain obsessed with even after departing from it.
There are other once Mormons who remain as obsessed with their now Mormon other as they were with their Mormon us (a trait one also finds in former I believe us's who become evangelical anti-them’s or “anti-cult” crusaders) . Karl Lyman and Clarity of the Clarity Podcast, for instance, left Mormonism for other cultural, ideological, and religious reasons than did the Tanner’s Decker, and Luv. In their discussion on the Clarity Podcast Karli and Clarity note that they left the LDS because the leaders of the Church gave into governmental “tyranny" during the covid pandemic—something they compare to another federal governmental “tyranny”, prohibition—when they counselled members of the Church to get the covid vaccine shot, to wear masks, and when they shut down wards (Mormon congregations) meetings during the pandemic. Interestingly Kari and Clarity do not discuss the giving in of Mormon authorities to another possible federal government “tyranny”, the feds forcing of the Mormon elite to end polygamy. Karli and Clarity maintain that when the Mormon bureaucratic elite urged members to use masks and get the vaccine poke during the recent pandemic they capitulated to a governmental conspiracy to limit human freedom and liberty. In response, they say, they left the Church. Problematically, they miss certain historical facts. They fail to grasp that prohibition and temperance were mass movements that effectively lobbied local, state, and federal governments to end alcohol sales in the United States—prohibition, in other words, was a mass movement of citizens—and they fail to grasp that, like the birth control pill, masks, particularly the N95 mask, are, 95% effective in blocking airborne particles when worn correctly and that the covid vaccines, in all their iterations have proved to be quite effective in at least softening the effects of covid should one get it.
And then there are the ex-Mormons like John Dehlin, the excommunicated Mormon psychologist who runs the Mormon Stories podcast where a variety of historical and cultural issues related to the LDS are discussed by Mormon and cultural Mormon intellectuals, the ex-Mormon HailHeidi, many of whose posts explore the standup comedy of George Carlin and the criticism of religion of atheists Christopher Hitchens and Stephen Fry, and the ex-MormonAlyssa Grenfell. The prolific Grenfell, like HailHeidi, seems to have jettisoned her Mormon beliefs largely because of historical problems related to Mormonism (a common theme in ex-Mormon posts), and exchanged it for another meaning system or cultural system, atheism. Grenfell ranges broadly over a variety of Mormon historical, cultural, and ideological topics from dancing in Mormonism, to Mormon garments, to what is was like to go to BYU, to what it was like to go on a mission, to Mormon purity ideologies, to Mormon polygamy, and to why I left the Church. Her posts, which condemn a prophetic religion and its prophets for empirical reasons, have garnered thousands, hundreds of thousands, and even a million views on some occasion, something that, no doubt, has brought Grenfell profits.
Grenfell is one of those rare birds on YouTube. She actually does empirical historical research for her sometimes over an hour posts, good solid empirical research. Her research, however, has its limits. For example, in her discussion of Mormon purity culture she doesn’t dig deep enough and discuss how the cult of domesticity, which is not a monopoly of Mormonism (see patriarchal macho White evangelicalism, for example), has Victorian and perhaps even further back historical and prehistorical roots. In her discussion of Mormon ballroom dance culture and the prevalence of Mormon dancers on ABC’s Dancing With the Stars she fails to explore the important role dancing has played in broader aristocratic culture and in cultures in general before the advent of radio and television.
Beyond the critics of Mormonism (polemicists) there are, of course, a number of defenders of the one “true" faith of Mormonism (apologists) on YouTube. Thoughtful Faith discusses, sometimes with others, the Mormon Faith and often turns anyone who is critical of Mormonism for valid empirical reasons into an anti-Mormon enemy of the one true faith. The youthful and MTVish and TV commercial hip Saints Unscripted, for example, is on a mission to "present information about the gospel of Jesus Christ in genuine, compelling, and loving ways". The various hosts of Saints Unscripted do not duck and cover when it comes to addressing criticism of Mormonism. FAIR, one of today’s leading Mormon apologetic and polemical organisations, particularly after the demise of FARMS, provides self proclaimed faithful answers and informed responses, FAIR, to issues associated with Mormonism. Like Saints Unscripted FAIR does not sweep critical takes on Mormonism under the rug though they often, like Thoughtful Faith, confuse and conflate empirical criticism of the LDS with polemical criticism, a common phenomenon that one can also see in those groups and individuals who wrongly and sometimes cynically and manipulatively conflate academic analysis of Zionism and Israel with anti-Semitism and academic analysis of America with anti-Americanism. There are professional historians like Ben Spackman, who has appeared on several faithful Mormon programmes like Saints Unscripted, Keystone, and The Interpreter Foundation, who argues that Mormonism is not a form of Protestantism (which I think is accurate) and that it is more like Judaism rather than Protestant fundamentalism and evangelicalism and thus is not a sola scriptura, Bible as sole authority, brand of Christianity (which I think is accurate and which also makes it more like the liturgical brands of Christianity). Like many Christians, including evangelical Christians, before him Sparkman, in hermeneutic and homiletic mode, argues that the creation/evolution binary does not have to be an either or binary (which is accurate if not my cuppa tea in terms of intellectual engagement). One can argue, for example, for god directed evolution. Spackman also (rightly in my opinion) argues that in the 1950s, for a variety of social and cultural reasons, Mormonism was fundamentalised.